The leader I’ve chosen to evaluate is James MacDonald, founder of Harvest Bible Chapel, a Chicago-based church. The church was started in 1998 and now has over 13,000 people attending local sites. I have followed MacDonald’s work for the past five years and have read two of his books.
The essence of MacDonald’s success and leadership is his clear, simple and aggressive preaching of the gospel. I have heard him speak in person and regularly read his posts on social media and my reading of his books shows his strong allegiance to the Scriptures.
What makes MacDonald’s leadership style distinctive is his emphasis on team leadership and developing leaders rather than recruiting them. A Harvest churches, the elders (who are appointed by other elders, rather than elected by the congregants) have the position for life. I believe that this creates a team mentality, where the elders have to learn to work together. It seems that churches that follow this pattern established by MacDonald have much more influence in the life of the church than other types of evangelical churches. Harvest churches develop their leaders from within instead of recruiting or hiring from outside.
I believe MacDonald excels in leadership development, demonstrated by the fact that he pioneered a months-long training program for church members who have been identified as potential church planters. Unlike many other preachers and teachers, MacDonald has the drive to develop leaders. He values the potential in people like I do. To me, he is the epitome of candour, directness and pragmatism and his principles are rigidly aligned with Scripture. I believe very strongly that leadership principles that do not align with biblical principles of leadership will ultimately fail or at least be less effective than they could be. My decision to start this leadership program was because of my desire to continue my work in developing leaders within my local church. MacDonald’s focus on developing leaders provides a great model for how to achieve this.
As for James MacDonald’s social media presence, it is simply overwhelming. His Instagram, Twitter and Facebook accounts generally share the same content. There are many pictures, ventures, thoughts, quotes from the Scriptures, etc. – it seems to lack focus and continuity. I’m left asking, “What is the goal of his extensive social media presence?” Is it to provide information about his activities, motivate his followers, educate them? Secondly, I believe his use of social media to motivate and develop leader would be to include more personal information, rather that his “corporate” presence. Because of his “success” as a pastor, author and church planter, many people have a difficult time relating to him. Something I think is valuable for a leader to do is to share failures, dreams, frustrations, etc. I am not suggesting that he share intimate details but rather show more depth and context for his opinions. I believe that this would help his followers relate to him and would show more insight into how he has developed as a leader.