RE: Follow the Leader – written by Matt Squirell
Hi Matt,
I have to say I thoroughly enjoyed reading your article about the corporate activism of Rose Marcario, the CEO of Patagonia. I agree that society needs to shift it’s values of being a product-consumer to product-owner as far too many resources are wasted on producing clothing items to keep up with ever-changing fashion trends and old clothing ending up on garbage heaps. We need more business leaders like Rose Marcario out there reflecting on the overall impact her organization has on the environment. I think one of the ways we can also follow in Rose’s example is by publicly advocating for social change, especially in the clothing industry, in adopting better business practices which support the environment and end consumerist ideals. As students taking part in higher education, what better way to enrich our educational experience than to bring along others with us on our educational journey by attempting to influence those within our social circles. Actions for change start with the ideas that are influenced or planted by others which is why I challenge you, if you aren’t already doing so, to broadcast your reflections to those who are immediately in your sphere of influence. Again, I applaud you for the outstanding article you wrote and keep up the good work.
-Ruiz
References
Squirell, M. (2018, September 29). Follow the Leader [Blog post]. Retrieved from
October 7, 2018 @ 7:17 pm
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